Today it’s all about baby steps that will bring you explosive growth! I am a believer that BIG things happen when you are on purpose everyday with your baby steps.

I’m so blessed and honored to work with some amazing women CEO’s worldwide, but every year I get a couple (smart men) clients, and Russ Perry had a brilliant idea for a business and 6 months later his new company produces over $20k a month. He is one of those trailblazing, entrepreneurs with a big vision and he is willing to do the work to get there. He is the CEO of which is brilliant for anyone who often needs graphics for their business. He offers unlimited amount of graphics for $195 a month! We created a great game for him called: “great dad, great husband and great CEO” and I can tell you that not many people on the planet are winning that game. He is. He inspires me on all levels and his creativity will do great things in this world for years to come!

explosive growth

That leads me to 2 TIPS for explosive growth:

1. Be sure to have a specific game that you want to play and win.  I always say, “You are always winning the game you are playing”, which means if you aren’t playing a game (specific goal) then you are probably experiencing some level of frustration, Vaugeville, stuckness or complacency. When you get specific you’ll get results.

2. Be sure to have a big vision that PULLS you and inspires you toward it. Literally, when you think of your vision you should get chills, if you don’t get chills then you need to think bigger! When we create a vision you want to be sure not to create just “a better” version of today.  This is the future you are creating and living into so make it SO big! A vision gives you the information for you to work backwards so that you can create a monthly, weekly and daily task list to keep you on track to accomplish the big vision.

Know your specific, big vision! And know the specific games you are playing in your life!



Need help staying in your greatness everyday?
Check out my new book The Greatness Game here.

Dena Patton Signature

Dena’s passion is to help women entrepreneurs structure, market and lead their business to the next level of greatness and revenue.  Let’s start today.

  • Connect with me on Facebook here for her daily inspirations.
  • 8 crucial questions to plan your business growth click here.
  • Enjoy Dena’s free Gratitude Journal and more free downloads here.
  • Want to work with me? Book a free 30 minute session on this subject to see if we are a fit – schedule here.


Media Bar DP

Also don’t forget to read Russ’ newsletter for more tips…

Turn on your images to see our sweet pickle logo!

June 15, 2015

Hello to the Design Pickle inner circle. You are receiving this email because you signed up for weekly updates on my journey to find 1000 happy customers. If this journey no longer interests you, that’s a bummer! Please unsubscribe at the bottom of the email and you’ll be missed.
Good morning!
As I mentioned a few weeks ago, I’m going to be sharing more personal content here alongside company updates. Here is my first piece around the value that professional coaching has had for me and my career. 
At first glance the concept of coaching is a bit insane. Pay $100 to $1000 an hour to talk to an individual who asks you a bunch of questions and you end up providing most of the answers. Rarely do they have an academic degree or any certification and your outcome is anything but certain.

So why hire a coach? The reality is we are completely blind to many assumptions, scripts, and points of view that are obvious to a total stranger or in this case, your coach.

A coach is someone who is gifted at understanding your blind spots, challenges and is able to dig far beneath the surface of any issue to identify a deeper root cause.

My two most recent coaches were game changers. You can read about my work with Taylor Pearson here. I hired my current coach Dena Patton shortly thereafter and I assumed we would jump right into Design Pickle challenges. After all, I hired a business coach so why wouldn’t we start with the business? Boy did she throw me a curve ball. Practically the first two months we rarely touched on the business. Instead she honed in on a very personal area of my life — the relationship with my father.

Never in a million years would I have tied that relationship to Design Pickle. Dena saw otherwise. Turns out many of the foundational goals for my business and life were based on the script of me wanting to become someone different from my dad. Through our conversations I realized I had been operating from the script, “Don’t be like my dad”. This script was having the exact opposite outcome! By focusing on not being my dad, I was simply placing him into my subconscious and attracting outcomes I wanted to avoid.


It is hard to encapsulate the epiphany I had from Dena’s persistence on this issue. I was able to let go of the dad script and build a new foundation centered on God and my family.


Another practical point around coaching keeps me committed to the investment. Our brains are effectively large muscles. How we react to the world — be it consciously or subconsciously — is controlled by the muscle memory (aka neuroplasticity) within the brain. When you touch something hot, you automatically react. When you’re faced with a business challenge, you automatically react. The only way to develop new reactions or change bad reactions is to retrain (or rewire) your brain.

A coach, in essence is a personal trainer for the mind. They keep you aware of and accountable to the change you want to make.

I became committed to letting go of the emotional baggage surrounding my Father’s relationship, however working with Dena helped me retrain my brain to not default to that script in the future.

Another example of this training comes from Dena’s favorite saying, “Don’t live in Vague-Ville”. I had a tendency to generalize in challenging situations. For example, telling a vendor “there might be an opportunity down the road”, when I fully had no intention of working with them. I was totally unaware of this habit until she called me out on it. I now catch myself in Vague-Ville and consciously readjust. I’m not sure what the opposite of Vague-ville is. Perhaps Specific City?


One word of caution — if you believe there’s no room to improve then you’re going to find coaching rather uneventful. No different from thinking you’re the best basketball player or a world-class husband. Only those with an open mindset for improvement can benefit from the experience.

Find a coach that works well with you and your learning style. I initially found Taylor from a private forum I belong to and Dena at a local leadership conference. Each coach runs differently. Maybe they are more content driven around a program like Gazelles. Maybe they are more empathetic and relational like my work with Dena. Maybe they are really cerebral and blow your mind like Taylor. Either way shop around until it clicks and buckle in for the ride. Relationships could lasts years or months — just make sure to give it enough time to reap the benefits.

For serious results I’d recommend a minimum 6 month engagement and above all do your homework. The coaching calls are just the tip of the iceberg. The real results come from your efforts in between sessions.

A quick business update – annual and semiannual billing plans have been a hit! We are now looking forward to rebooting our blog and podcast to Inside In-House. Here is a sneak preview:

Have a great Monday and thanks as always. Talk to you next week!

Russ Perry
Founder, Design Pickle

Unlimited Requests. Unlimited Revisions. Next Business Day Delivery.
$195 per month. Cancel anytime.