Ready to go from good to great in

Greatness, Purpose & Profits?




“Since working with Dena, I have seen results and clarity that I have never achieved with any coach in over a decade of being in business. She has a true gift to uncover challenges, insights and those “ah-ha” moments that have allowed me to advance faster in my professional and business life in ways I never thought would be possible. I’m excited for the upcoming year to work with Dena and cannot wait to see how “my greatness” develops alongside such a powerful coach. Thank you Dena!”

Russ Perry, CEO, – world’s leading on-demand graphic design company

Dena is an expert in greatness mindset training for C Level Leaders,
Million Dollar Business Owners & World Changers worldwide. Her coaching services along with her Amazon #1 Best-Selling Book, The Greatness Game and her speaking engagements
impact thousands of leaders per year.  Working with Dena helps you master your
greatness mindset, unlock your purpose and increase your profits.


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Choose Your Greatness Training:

1:1 Coaching

All coaches are not created equal. C-Suite Leaders, Million Dollar Business Owners & World Changers hire Dena to help them unleash their greatness, unlock their purpose, explode their impact and create unimaginable profit. Weekly calls provide the support and results you are looking for.

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Full Day VIP Day

Dena spends a full or half-day with you tackling your issues, challenges, or dreams head-on. She not only brings her 18 years of coaching experience and her 24 years of entrepreneurship, but also a level of intuition that is unmatched. The VIP Session gets you the results, shifts, and answers in the fastest way possible. Only 3 spots available per month.

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1:1 Luxury Private Retreat

Imagine a luxury one-on-one, private retreat that will inspire your soul, expand your mind, empower your spirit, pamper your body and build your business. We offer a 2 day private retreat just for you, facilitated by Dena at The Sanctuary Resort and Spa in Paradise Valley, AZ. We customize the retreat to achieve your goals and objectives that you need to accomplish, in addition to much needed rest and rejuvination. 

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Team Training

Greatness isn’t just for you. What would your company look if your team went through Dena’s proven Greatness Team Training? The productivity, the alignement, the happy culture, and the bottom line would all have drastic outcomes. Choose from a simple 2 hour facilitation at your location or monthly team coaching via zoom. This assures your team is empowered, communicative, aligned and productive.

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1:1 Clients



Work With Dena

Let’s start with a 30-minute complimentary consultation to see if we are a fit to work together. Are you ready to go to the next level of greatness, purpose & profits?

Primary Problems

Dena specializes in creating solutions for these common business challenges.

  • Marketing & Sales To Increase Profits
  • Purpose, Vision & Values
  • Greatness Leadership & Mindset

From Our Clients

Dena‘s insight into business, mindset, and marketing are an extremely potent mix. With her coaching, I broke through mindset barriers, began attracting higher-quality clients, and improved our operations to serve our authors at a much deeper level. As a result, our revenues doubled in two years. I’m more courageous, smarter, and making a bigger impact thanks to her coaching.”
Nicole Gebhardt, IL

CEO, Niche Pressworks. Book Publishing House.

“I run a multi-million dollar restaurant group in Dallas and my goal this year was to make sure there is cohesiveness with my new own brand and my existing businesses. She is the ultimate marketing strategist you want on your team that will keep you focused on your goals and I truly appreciate her honesty, knowledge, and creativeness in her approach.” 

Nikky Phinyawatana, TX

CEO, Award-Winning Chef, , Asian Mint Restaurant Group and Nikky Feeding Souls

Dena has helped me to more fully understand my value, move forward in my business with confidence, and get huge projects over the finish line–all while living in alignment with my core values. Picture a business-savvy mentor, a compassionate confidant, and an energetic cheerleader all rolled into one, and that is Dena.

April Perry, CA

CEO, &